@inproceedings{Riviere:ITS08, author = {Rivi\`{e}re, Guillaume and Couture, Nadine}, title = {{The Design of a Tribal Tabletop}}, booktitle = {Tabletop 2008: CDROM Proceedings of the Third IEEE International Workshop on Horizontal Interactive Human-Computer Systems}, location = {Amsterdam, NL, October 01-03, 2008}, publisher = {IEEE Computer Society Press}, address = {Los Alamitos, CA, USA}, year = {2008}, pages = {29--30}, pdf = {http://www.labri.fr/perso/riviere/pub/tribal-tabletop_tabletop2008_posters.pdf}, abtract = {The past few years, companies marketing strategies integrated the use of the new technologies as a marketing tool to enhance the sales. The advance in novel innovative user interfaces would now allow to expand the use of 3D simulation. Such innovative marketing tool in a store helps the customer to imagine quite realistically herself with the product in the future. In this paper, we present the hardware design of a new marketing tool based on tabletop in a sales situation. We take into account the situation, geometry and space arrangement of the store. We place the users, salesman/woman and customers, in the centre of our design to propose a tabletop that promotes users collaboration in this professional context.}, }